Are you running dry on ideas of things to post your Instagram feed? It can happen super easily, especially if you're trying to keep up with some sort of frequent posting schedule. If you're opening your Instagram app and feeling like you're just hearing birds chirping in your head or you’re completely out of ideas, this is an easy feature you can use to get you inspired quickly.

Instagram stories – we all know them, we all love them, and we all know we should be using them if we want to stay relevant on Instagram. Analytics, however, can seem a little bit more nebulous. There’s a lot of them and the descriptions aren’t super clear, so our eyes tend to glaze over when we swipe up to check our story stats. To simplify it for you, there is one piece of information in particular that you should be paying attention. Today, I’m sharing the ONE Instagram Story metric you should be paying attention to.

Tell me – what does your content strategy look like? What are you creating on a consistent basis for your business, brand, or blog? Let me guess.. a weekly YouTube video and blog post? Maybe multiple Facebook and Instagram posts too? And perhaps you're going live in a Facebook group? Oh, and are you emailing your list? It can get really overwhelming, right? It can start to feel like you're on that content treadmill where you're just churning and churning. It can feel never-ending…  and it can take up all of your time and energy super quick. More importantly, it feels like garbage – and it doesn’t have to. Grab your coffee (or wine, I’m not here to judge) and let’s chat about how to overcome content overwhelm.